Abstract:
Public meteorological services play an important role in disaster prevention and mitigation, climate change, green ecological development, supporting social and economic development and other aspects. The social survey over years proved that television has been the main channel for public access to meteorological information. Weather forecast television programs become the most popular way of meteorological information dissemination, disaster prevention and mitigation with wide coverage including intuitive images and other characteristics. It is an important kind of public services, and is also an important beginning of meteorological socialization. This paper reviews the history of China’s meteorological film and television industry from scratch and development for more than 30 years. Analysis has been established covering the national multi-channel, multifrequency distribution, multi-type programs, multimedia communication service pattern, and exploring the public dissemination of the value of meteorological film and television. We may conclude that the meteorological film and television play a unique role in the expansion of public services, supporting for meteorological modernization, enhancing the social impact of meteorological industry and other aspects. Prospects for the future development of meteorological film and television were also discussed.